{"id":4293,"date":"2026-01-12T08:09:45","date_gmt":"2026-01-12T08:09:45","guid":{"rendered":"https:\/\/unpampress.unpam.ac.id\/?p=4293"},"modified":"2026-03-30T05:56:11","modified_gmt":"2026-03-30T05:56:11","slug":"manajemen-pemasaran","status":"publish","type":"post","link":"https:\/\/unpampress.unpam.ac.id\/index.php\/2026\/01\/12\/manajemen-pemasaran\/","title":{"rendered":"MANAJEMEN PEMASARAN"},"content":{"rendered":"\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"212\" class=\"wp-image-4543\" style=\"width: 150px;\" src=\"https:\/\/unpampress.unpam.ac.id\/wp-content\/uploads\/2026\/01\/DEPAN-UNESCO-MANAJEMEN-PEMASARAN.jpg\" alt=\"\" srcset=\"https:\/\/unpampress.unpam.ac.id\/wp-content\/uploads\/2026\/01\/DEPAN-UNESCO-MANAJEMEN-PEMASARAN.jpg 1752w, https:\/\/unpampress.unpam.ac.id\/wp-content\/uploads\/2026\/01\/DEPAN-UNESCO-MANAJEMEN-PEMASARAN-212x300.jpg 212w, https:\/\/unpampress.unpam.ac.id\/wp-content\/uploads\/2026\/01\/DEPAN-UNESCO-MANAJEMEN-PEMASARAN-724x1024.jpg 724w, https:\/\/unpampress.unpam.ac.id\/wp-content\/uploads\/2026\/01\/DEPAN-UNESCO-MANAJEMEN-PEMASARAN-768x1087.jpg 768w, https:\/\/unpampress.unpam.ac.id\/wp-content\/uploads\/2026\/01\/DEPAN-UNESCO-MANAJEMEN-PEMASARAN-1086x1536.jpg 1086w, https:\/\/unpampress.unpam.ac.id\/wp-content\/uploads\/2026\/01\/DEPAN-UNESCO-MANAJEMEN-PEMASARAN-1447x2048.jpg 1447w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/td><td>Judul Buku: Manajemen Pemasaran;<br>Penulis: Reza Khairul Hadi, Irmal, Komarudin;<br>Editor: Fauziah Septiani, Aris Ariyanto;<br>Desain Sampul: Robi;<br>Tata Letak: Ramdani Putra;<br>ISBN: 978-634-7541-10-9;<br>Halaman: xiv+ 588;<br>Harga : Rp. 88.608;<br>Penerbit: Unpam Press;<br>Tahun Terbit: 2026;<br><a href=\"https:\/\/drive.google.com\/file\/d\/1p7dwfAMahxKKRaKlGU8N2P-Zd0k9_QDv\/view?usp=drive_link\" data-type=\"link\" data-id=\"https:\/\/drive.google.com\/file\/d\/1p7dwfAMahxKKRaKlGU8N2P-Zd0k9_QDv\/view?usp=drive_link\">Link materi pdf;<\/a><\/td><\/tr><tr><td><\/td><td>Sinopsis:<br>Bahan Ajar Ini Membahas Tentang Ruang Lingkup Manajemen Pemasaran, Perkembangan Era Pemasaran, Lingkungan Pemasaran, Segmenting, Targeting Dan Positoning, Merek Dan Branding, Marketing Mix, Strategi Diferensiasi, Store Atmosphere, Strategi Promosi, Iklan, Integrated Marketing Communication (Imc), Customer Relationship Management (Crm), Pasar Konsumen Akhir Dan Pasar Bisnis, Customer Satisfaction And Customer Loyalty, Pemasaran Digital, Pemasaran Global, Saluran Distribusi Pemasaran, Persaingan Pasar, Product Life-Cycle, Etika Dalam Manajemen Pemasaran, Merancang Perencanaan Pemasaran Dan Pengukuran Kinerja Pemasaran.<\/td><\/tr><tr><td><\/td><td>Note :<br><strong>Silahkan hubungi penerbit untuk mengetahui info lebih lengkapnya<\/strong><\/td><\/tr><\/tbody><\/table><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Judul Buku: Manajemen Pemasaran;Penulis: Reza Khairul Hadi, Irmal, Komarudin;Editor: Fauziah Septiani, Aris Ariyanto;Desain Sampul: Robi;Tata Letak: Ramdani Putra;ISBN: 978-634-7541-10-9;Halaman: xiv+ 588;Harga : Rp. 88.608;Penerbit: Unpam Press;Tahun Terbit: 2026;Link materi pdf; &#8230;<\/p>\n","protected":false},"author":1,"featured_media":4295,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-4293","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-buku-isbn"],"_links":{"self":[{"href":"https:\/\/unpampress.unpam.ac.id\/index.php\/wp-json\/wp\/v2\/posts\/4293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/unpampress.unpam.ac.id\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/unpampress.unpam.ac.id\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/unpampress.unpam.ac.id\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/unpampress.unpam.ac.id\/index.php\/wp-json\/wp\/v2\/comments?post=4293"}],"version-history":[{"count":4,"href":"https:\/\/unpampress.unpam.ac.id\/index.php\/wp-json\/wp\/v2\/posts\/4293\/revisions"}],"predecessor-version":[{"id":4613,"href":"https:\/\/unpampress.unpam.ac.id\/index.php\/wp-json\/wp\/v2\/posts\/4293\/revisions\/4613"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/unpampress.unpam.ac.id\/index.php\/wp-json\/wp\/v2\/media\/4295"}],"wp:attachment":[{"href":"https:\/\/unpampress.unpam.ac.id\/index.php\/wp-json\/wp\/v2\/media?parent=4293"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/unpampress.unpam.ac.id\/index.php\/wp-json\/wp\/v2\/categories?post=4293"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/unpampress.unpam.ac.id\/index.php\/wp-json\/wp\/v2\/tags?post=4293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}